The British International Freight Association (BIFA) is a trade organisation for the logistics and supply chain sector.
ICG developed a bold new visual identity for BIFA that helped it create 'stand out' in a sector often filled with cliched stock imagery.
The look was applied to a range of collateral from documentation and annual reports to stakeholder literature.
An animated training video was created alongside promotional material for BIFA’s prestigious annual awards ceremony.
More recently, we’ve been creating collateral to push BIFA’s training and apprenticeship expertise.